Effective Date: June 26, 2025

Last Updated: June 26, 2025

This Privacy Policy describes how Shyft Pilates (“we,” “us,” or “our”) collects, uses, and discloses your information when you visit our website or use our services, including in-person Pilates classes. We are committed to protecting your privacy and complying with applicable privacy laws, including the California Consumer Privacy Act (CCPA) and the General Data Protection Regulation (GDPR), where applicable.


1. Information We Collect

We collect the following categories of personal information from you:

  • Identifiers: Name, email address, phone number, home address, date of birth.

  • Booking Information: Class schedules, attendance records.

  • Payment Information: Collected and processed through third-party platforms (e.g., Mindbody).

  • Technical Data: IP address, browser type, and usage data via cookies and Google Analytics.


2. How We Use Your Information

We use your personal information to:

  • Register and manage class bookings and schedules.

  • Communicate appointment confirmations, reminders, and service updates.

  • Process payments securely through third-party platforms.

  • Analyze website traffic and improve user experience using analytics tools.

  • Comply with legal obligations and respond to legal requests.


3. Cookies and Tracking Technologies

We use cookies and similar technologies for:

  • Essential website functionality.

  • Analyzing traffic through Google Analytics.

  • Improving site performance and user experience.

You can manage cookie preferences through your browser settings or opt-out of Google Analytics by visiting Google’s Opt-out Tool.


4. Third-Party Services

We share information with the following third parties solely to provide our services:

  • Mindbody (class scheduling and payment processing)

  • Google Analytics (site usage analysis)

These services may collect data independently and have their own privacy policies.


5. Your Privacy Rights

Depending on your jurisdiction, you have the right to:

  • Access and correct your personal information.

  • Request deletion of your data.

  • Object to or restrict data processing.

  • Opt out of the sale of personal information (CCPA).

  • Withdraw consent for data use (GDPR).

To exercise these rights, please contact us using the information below.


6. Data Security

We implement appropriate technical and organizational measures to protect your personal information, including:

  • Encryption of sensitive data.

  • Secure access controls.

  • Routine monitoring and backups.

We retain data only as long as necessary to fulfill the purposes described in this policy or as required by law.


7. Children’s Privacy

We do not knowingly collect personal information from individuals under the age of 16. If you believe we have inadvertently collected such data, please contact us to request deletion.


8. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date.


9. Contact Us

If you have any questions about this Privacy Policy or your personal data, please contact us at:

Shyft Pilates
Email: hello@shyftpilates.com
Phone: 630-206-0265

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